First Anna Rita N vision and sun collection

Anna Rita N, the refined brand of women’s apparel, will be attracting attention also in opticians’ stores with its first spring/summer 2009 sunglasses collection. The design and development of a vision collection is already underway for the following season.

Both lines will be produced and distributed by Intersol, a specialist company in the sector since 1996, with which Anna Rita N has signed a license agreement. The eyewear will be sold in the opticians’ stores channel in Italy and abroad, in particular in Russia, China, the Middle East and Europe.

Recognized for the high stylistic content and quality of its products, Anna Rita N is aiming at high-level strategic brand extension with a series of well-made models in terms of lens and frame function and totally contemporary shapes. The sunglasses for spring/summer 2009 were well received at the MIDO 2008 presentation.

A public preview will be presented Saturday, July 5 at the new Anna Rita N brand store in Viareggio. With large front pieces and wide temples, the collection takes its inspiration from the Sixties and Seventies and includes two dynamic, wraparound mask models with shaded lenses. The frames in special injected plastic are lightweight and comfortable. Refined colors range from classic black and gray to ochre, pink and pearl red.